Hej, we’re Klarna

We’re setting the new standard for how to shop
and pay–the smarter, distinctly Swedish way.

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Smarter shopping starts here

At Klarna, we're redefining the shopping experience to help people get more out of their money. Here's how:

Pay your way: Choose from interest-free payment plans and customizable payment options.
Earn while you shop: Receive cashback directly in your Klarna balance.¹
Secure shopping: Keep your data safe using advanced encryption and 24/7 fraud monitoring.

¹ Earn cashback on Klarna App purchases. Klarna balance account required and funds can only be used within Klarna. Cashback issuance depends on store approval and may be affected by cookie settings, combining offers, product exclusions, or other factors beyond our control. Klarna may get a commission. Limitations, terms and conditions apply.

Our history

Made in Stockholm

Three young Swedish entrepreneurs had a brilliant idea—but not the best name. Kreditor became Klarna in 2010.

Unicorn status unlocked

In 2012, Klarna reached a significant milestone with a $1B+ valuation, recognizing our rapid growth and market impact.

Klarna's family grows

In 2014, Klarna acquired SOFORT, creating Europe’s fastest-growing online payments group.

A bold new era

In 2017, Klarna transformed from blue to bold pink, and secured a full banking license, expanding our capabilities to serve customers.

The Klarna app arrives

Launched in 2018, the Klarna app provides users with tools for smarter shopping, budget management, and seamless payments across online and in-store experiences.

The smart spending leader

As of 2025, Klarna is a leader in digital payments, offering flexible payment options, cashback, and financial tools to millions of shoppers worldwide.

The numbers don't lie

118m

active consumers

1M

merchants

3.4m

transactions per day

26

countries supported

Trusted by the world's most loved brands

Meet the board

The board is Klarna’s top decision-making body, overseeing strategy, operations, and corporate governance to ensure accountability to both the organization and investors.

Corporate Governance

Investor relations

Get to know our culture

With offices around the world, our global team blends start-up energy with a drive to create bold, impactful change and redefine smarter spending.

Careers

Want to find out more?

Learn more about our latest news or how to contact us.

Customer service

Whether you need answers to frequently asked questions, or help with order inquiries, find it all on our customer service page.

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Merchant support

Whether you need answers to frequently asked questions, help with order inquiries, or merchant support, our merchant support page has the resources you need for your business.

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Authority requests

If you represent a legal or regulatory authority and require information, please contact us here directly.

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Feedback

Tell us about your experience with Klarna via feedback@klarna.com. We value your input and read every response.

Get in touch

Privacy

We’re dedicated to providing a safe and trusted shopping experience, keeping your personal and financial information secure and private.

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Press

Stay up-to-date with the latest news from Klarna. Access materials like our press kit, company info, and image library.

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Shop smart with Klarna today

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